Market Share by Top Websites

1 TradeDoubler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adara is clearly lagging behind, losing to TradeDoubler in all segments.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including Computers Electronics & Technology, E-commerce & Shopping, Lifestyle, Arts & Entertainment and 17 other categories.

2 Adara is leading in Travel & Tourism, Community & Society and Jobs & Career.

Geography

1 TradeDoubler is leading in most countries, including Spain, France, Sweden, Italy and 93 other countries.

2 Adara is leading in United States, Canada, Australia, United Arab Emirates and 22 other countries.