Market Share by Top Websites

1 Taboola is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adblade is clearly lagging behind, losing to Taboola in all segments.

Websites Categories

1 Taboola has better usage coverage in more websites categories. Including Internet & Telecom, Chats & Forums, Arts & Entertainment, News & Media and 208 other categories.

2 Adblade is leading in Banking, E-Books and General Merchandise.

Geography

1 Taboola is leading in most countries, including France, United States, Russia, Brazil and 185 other countries.

2 Adblade is leading in Timor-Leste and Solomon Islands.