Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdBrite is clearly lagging behind, losing to PubMatic in all segments.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 226 other categories.

2 AdBrite is leading in Adult, Movies, File Sharing, Gay, Lesbian, & Bisexual and 7 other categories.


1 PubMatic is leading in most countries, including United States, France, Russia, Italy and 189 other countries.

2 AdBrite is leading in Sri Lanka, Maldives, Solomon Islands, Bhutan and one other country.