AdBull, a proprietary division of Lexos Media, provides a contextual-based cursor advertising vehicle that allows content publishers of all sizes the ability to increase monetization up to 500% over other forms of contextual advertising; wi...
In terms of market share, AdBull is clearly lagging behind, losing to Nextag ROI Optimizer in all segments.
AdBull has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Computer & Electronics and 47 other categories.
Nextag ROI Optimizer is leading in Shopping, Home & Garden, Health, Marketing & Advertising and 15 other categories.
AdBull is leading in most countries, including India, United Kingdom, Canada, Australia and 40 other countries.
Nextag ROI Optimizer is leading in United States, Ukraine, Philippines, Pakistan and one other country.