AdBull, a proprietary division of Lexos Media, provides a contextual-based cursor advertising vehicle that allows content publishers of all sizes the ability to increase monetization up to 500% over other forms of contextual advertising; wi...
In terms of market share, AdBull is clearly lagging behind, losing to Nextag ROI Optimizer in all segments.
AdBull has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Technology News and 47 other categories.
Nextag ROI Optimizer is leading in Shopping, Home & Garden, Health, Marketing & Advertising and 13 other categories.
AdBull is leading in most countries, including India, Indonesia, Brazil, Sri Lanka and 5 other countries.
Nextag ROI Optimizer is leading in United States, France, Germany, Sweden and one other country.