Market Share by Top Websites

1 ROI trax is leading in Top 1M Sites.

2 In terms of market share, AdBull is clearly lagging behind, losing to ROI trax in all segments.

Websites Categories

1 AdBull has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Computer & Electronics and 38 other categories.

2 ROI trax is leading in Business & Industry, Shopping, Health, Home & Garden and 15 other categories.


1 ROI trax is leading in most countries, including United States, China, Turkey, Sweden and 8 other countries.

2 AdBull is leading in India, United Kingdom, Sri Lanka, Indonesia and 5 other countries.