Market Share by Top Websites

2 In terms of market share, AdBull is clearly lagging behind, losing to WordStream in all segments.

Websites Categories

1 AdBull has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Technology News and 36 other categories.

2 WordStream is leading in Business & Industry, Relationships & Dating, Autos & Vehicles, Health and 36 other categories.


1 AdBull is leading in most countries, including India, Indonesia, Canada, Brazil and 7 other countries.

2 WordStream is leading in United States, Russia, Mexico, Australia and 4 other countries.