AdBull, a proprietary division of Lexos Media, provides a contextual-based cursor advertising vehicle that allows content publishers of all sizes the ability to increase monetization up to 500% over other forms of contextual advertising; wi...
In terms of market share, AdBull is clearly lagging behind, losing to XA.net in all segments.
AdBull has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Technology News, Computer & Electronics and 27 other categories.
XA.net is leading in People & Society, Food & Drink, Shopping, Home & Garden and 24 other categories.
XA.net is leading in most countries, including United States, Canada, Russia, Australia and 12 other countries.
AdBull is leading in India, Indonesia, Slovakia, Brazil and 4 other countries.