AdBull, a proprietary division of Lexos Media, provides a contextual-based cursor advertising vehicle that allows content publishers of all sizes the ability to increase monetization up to 500% over other forms of contextual advertising; wi...
In terms of market share, AdBull is clearly lagging behind, losing to XA.net in all segments.
AdBull has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Technology News, Computer & Electronics and 32 other categories.
XA.net is leading in People & Society, Food & Drink, Cooking & Recipes, TV & Video and 26 other categories.
XA.net is leading in most countries, including United States, Canada, Australia, Viet Nam and 15 other countries.
AdBull is leading in India, Indonesia, Sri Lanka, France and 4 other countries.