Market Share by Top Websites

1 AdTotal is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, is clearly lagging behind, losing to AdTotal in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Shopping, Career & Education, Arts & Entertainment and 63 other categories.

2 AdTotal is leading in Sports, Soccer, News & Media, Humor and 5 other categories.


1 is leading in most countries, including United States, Canada, China, India and 12 other countries.

2 AdTotal is leading in Poland, Austria, Norway and Somalia.