In terms of market share, AdBuyer.com is clearly lagging behind, losing to interclick in all segments.
AdBuyer.com has better usage coverage in more websites categories. Including Business & Industry, Career & Education, Shopping, Education and 49 other categories.
interclick is leading in People & Society, Arts & Entertainment, Universities & Colleges, News & Media and 25 other categories.
AdBuyer.com is leading in most countries, including United States, France, Israel, Canada and 16 other countries.
interclick is leading in India, United Kingdom, Egypt, Turkey and 13 other countries.