In terms of market share, AdBuyer.com is clearly lagging behind, losing to interclick in all segments.
AdBuyer.com has better usage coverage in more websites categories. Including Business & Industry, Shopping, Career & Education, Internet & Telecom and 46 other categories.
interclick is leading in People & Society, Arts & Entertainment, Universities & Colleges, News & Media and 28 other categories.
AdBuyer.com is leading in most countries, including United States, Israel, Malaysia, Turkey and 11 other countries.
interclick is leading in China, Albania, Algeria, Canada and 10 other countries.