Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdBuyer.com is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, News & Media, Arts & Entertainment and 96 other categories.

2 AdBuyer.com is leading in Career & Education, Finance, Autos & Vehicles, Car Buying and 27 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Italy, Germany and 40 other countries.

2 AdBuyer.com is leading in Israel, China, Cayman Islands, Puerto Rico and 2 other countries.