Market Share by Top Websites

1 MerchantAdvantage is leading in Top 100K Sites.

2 In terms of market share, ADCanopus is clearly lagging behind, losing to MerchantAdvantage in all segments.

Websites Categories

1 MerchantAdvantage has better usage coverage in more websites categories. Including Computers Electronics & Technology, Sports, Business & Consumer Services, Health and 2 other categories.

2 ADCanopus is leading in Finance, E-commerce & Shopping, Games and Law & Government.

Geography

1 MerchantAdvantage is leading in most countries, including United States, Canada, Poland and United Kingdom.

2 MerchantAdvantage is leading in United States, Canada, Poland and United Kingdom.