In terms of market share, AdCentric is clearly lagging behind, losing to Adoperator in all segments.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 33 other categories.
Adoperator is leading in Business & Industry, Music & Audio, Social Sciences, Science and 11 other categories.
AdCentric is leading in most countries, including United States, Canada, India, Indonesia and 18 other countries.
Adoperator is leading in Sweden and Finland.