In terms of market share, AdCentric is clearly lagging behind, losing to Adoperator in all segments.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 33 other categories.
Adoperator is leading in Arts & Entertainment, Business & Industry, Music & Audio, Shopping and 17 other categories.
AdCentric is leading in most countries, including United States, Canada, Indonesia, Russia and 20 other countries.
Adoperator is leading in Sweden, Poland, Bulgaria, Denmark and 3 other countries.