Market Share by Top Websites

1 AdTotal is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to AdTotal in all segments.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Autos & Vehicles, Sports and 13 other categories.

2 AdCentric is leading in Computer & Electronics, Software, People & Society, Business & Industry and 3 other categories.


1 AdCentric is leading in most countries, including United States, India, Russia, South Korea and 10 other countries.

2 AdTotal is leading in Poland, United Kingdom, France and Belarus.