In terms of market share, AdCentric is clearly lagging behind, losing to Adversal in all segments.
Adversal has better usage coverage in more websites categories. Including Internet & Telecom, Arts & Entertainment, Adult, News & Media and 12 other categories.
AdCentric is leading in Computer & Electronics, People & Society, Software, Business & Industry and 7 other categories.
Adversal is leading in most countries, including India, Russia, United Kingdom, Indonesia and 9 other countries.
Adversal is leading in India, Russia, United Kingdom, Indonesia and 9 other countries.