2
In terms of market share, AdCentric is clearly lagging behind, losing to Adverteerdirect in all segments.
1
Adverteerdirect has better usage coverage in more websites categories. Including Home & Garden, E-commerce & Shopping, Food & Drink, Reference Materials and one other category.
2
AdCentric is leading in Computers Electronics & Technology and Sports.
1
AdCentric is leading in most countries, including France, Japan, Singapore, Vietnam and one other country.
2
Adverteerdirect is leading in Netherlands.