Market Share by Top Websites

1 Cobalt Group is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Cobalt Group in all segments.

Websites Categories

1 Cobalt Group has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 60 other categories.

2 AdCentric is leading in People & Society, Computer & Electronics, Software, Internet & Telecom and 17 other categories.

Geography

1 Cobalt Group is leading in most countries, including United States, Canada, Australia, Mexico and 14 other countries.

2 AdCentric is leading in Turkey, Germany, Indonesia, United Kingdom and 13 other countries.