In terms of market share, AdCentric is clearly lagging behind, losing to GlobalTakeoff in all segments.
GlobalTakeoff has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, TV & Video and 24 other categories.
AdCentric is leading in Computer & Electronics, Software, Internet & Telecom, News & Media and 23 other categories.
AdCentric is leading in most countries, including United States, Canada, Turkey, Brazil and 17 other countries.
GlobalTakeoff is leading in India, Sri Lanka, Ukraine, Portugal and 2 other countries.