Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Arts & Entertainment, People & Society and 41 other categories.

2 AdCentric is leading in Computer & Electronics, Software, Accommodation & Hotels, Religion & Spirituality and 3 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, Italy and 22 other countries.

2 AdCentric is leading in United States, India, Canada, Indonesia and 8 other countries.