Market Share by Top Websites

1 interclick is leading in Top 100K Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including Arts & Entertainment, Career & Education, Shopping, Business & Industry and 21 other categories.

2 AdCentric is leading in Computer & Electronics, Software, People & Society, Accommodation & Hotels and 10 other categories.


1 AdCentric is leading in most countries, including Canada, Indonesia, South Korea, Japan and 7 other countries.

2 interclick is leading in United States, Trinidad and Tobago, Brazil, Switzerland and 4 other countries.