Market Share by Top Websites

1 Kitara Media is leading in Top 100K Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Kitara Media in all segments.

Websites Categories

1 AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 28 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Arts & Entertainment, Business & Industry and 27 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, Canada, Philippines, Egypt and 13 other countries.

2 AdCentric is leading in France, India, Indonesia, Russia and 9 other countries.