Market Share by Top Websites

2 In terms of market share, AdCentric is clearly lagging behind, losing to LiftDNA in all segments.

Websites Categories

1 AdCentric has better usage coverage in more websites categories. Including Computer & Electronics, Software, People & Society, Accommodation & Hotels and 11 other categories.

2 LiftDNA is leading in Arts & Entertainment, Marketing & Advertising, Humor, Relationships & Dating and one other category.


1 AdCentric is leading in most countries, including United States, Canada, Indonesia, Russia and 10 other countries.

2 LiftDNA is leading in Tuvalu, United Kingdom, South Africa, Portugal and 2 other countries.