AdCentric is leading in Top 100K Sites.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 43 other categories.
LiftDNA is leading in Online Marketing, Humor, Relationships & Dating, Social Network and 3 other categories.
AdCentric is leading in most countries, including Canada, United States, Indonesia, Russia and 15 other countries.
LiftDNA is leading in Germany, Turkey, Bulgaria, Denmark and 5 other countries.