Market Share by Top Websites

1 Lucid Media is leading in Top 100K Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Lucid Media in all segments.

Websites Categories

1 AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 39 other categories.

2 Lucid Media is leading in Automotive Industry, Energy, Real Estate and Products & Shopping.


1 AdCentric is leading in most countries, including United States, India, Indonesia, Canada and 20 other countries.

2 Lucid Media is leading in China and Thailand.