AdCentric is leading in Top 100K Sites.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 41 other categories.
Merchenta is leading in Shopping, Health, Clothing, Consumer Electronics and 6 other categories.
AdCentric is leading in most countries, including Russia, Canada, United States, France and 16 other countries.
Merchenta is leading in United Kingdom, Malaysia, Ireland and Australia.