In terms of market share, AdCentric is clearly lagging behind, losing to Mindset Media in all segments.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 37 other categories.
Mindset Media is leading in Shopping, Science, Engineering & Technology, Social Sciences and 2 other categories.
AdCentric is leading in most countries, including United States, Canada, India, Turkey and 20 other countries.
Mindset Media is leading in Mexico and China.