Market Share by Top Websites

2 In terms of market share, AdCentric is clearly lagging behind, losing to Mobile Theory in all segments.

Websites Categories

1 AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 38 other categories.

2 Mobile Theory is leading in Construction & Maintenance.


1 AdCentric is leading in most countries, including United States, Indonesia, India, Russia and 20 other countries.

2 Mobile Theory is leading in Ukraine, Australia and Hungary.