In terms of market share, AdCentric is clearly lagging behind, losing to Newzia in all segments.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 45 other categories.
Newzia hasn't got a lead over AdCentric in any websites category.
AdCentric is leading in most countries, including India, Canada, France, United Kingdom and 46 other countries.
Newzia is leading in Japan.