AdCentric is leading in Top 100K Sites.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 37 other categories.
Open AdExchange is leading in Business & Industry, Shopping, Marketing & Advertising, Travel and 18 other categories.
AdCentric is leading in most countries, including United States, India, Canada, Indonesia and 18 other countries.
Open AdExchange is leading in Denmark, Sweden, Gibraltar and Faroe Islands.