In terms of market share, AdCentric is clearly lagging behind, losing to OptiFuze in all segments.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 40 other categories.
OptiFuze is leading in Health, Baseball, Coupons, Newspapers and 5 other categories.
AdCentric is leading in most countries, including United States, Canada, Indonesia, Russia and 21 other countries.
OptiFuze is leading in Ukraine, Bosnia and Italy.