Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Games, Business & Industry, Online, Marketing & Advertising and 11 other categories.

2 AdCentric is leading in Computer & Electronics, Software, People & Society, Travel and 5 other categories.


1 Optimatic is leading in most countries, including United States, France, Argentina, Venezuela and 10 other countries.

2 AdCentric is leading in Canada, Indonesia, Germany, India and 7 other countries.