Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 35 other categories.

2 Optimatic is leading in Games, Business & Industry, Video Games, Marketing & Advertising and 19 other categories.

Geography

1 Optimatic is leading in most countries, including United States, Israel, Algeria, Ukraine and 17 other countries.

2 AdCentric is leading in India, Brazil, Canada, Indonesia and 15 other countries.