Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdCentric is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 35 other categories.

2 Optimatic is leading in Games, Video Games, Fashion & Modeling, Marketing & Advertising and 13 other categories.

Geography

1 AdCentric is leading in most countries, including India, Indonesia, France, Brazil and 12 other countries.

2 Optimatic is leading in United States, Canada, Israel, Algeria and 5 other countries.