In terms of market share, AdCentric is clearly lagging behind, losing to Pirchio in all segments.
AdCentric has better usage coverage in more websites categories. Including Computer & Electronics, Software, People & Society, Accommodation & Hotels and 10 other categories.
Pirchio is leading in Arts & Entertainment, Soccer, Sports, News & Media and 2 other categories.
AdCentric is leading in most countries, including United States, Canada, Indonesia, South Korea and 9 other countries.
Pirchio is leading in Italy, Russia, Switzerland, United Kingdom and 5 other countries.