In terms of market share, AdCentric is clearly lagging behind, losing to Scripps Networks in all segments.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 35 other categories.
Scripps Networks is leading in Food & Drink, Cooking & Recipes, Arts & Entertainment, Religion & Spirituality and 20 other categories.
AdCentric is leading in most countries, including Canada, Indonesia, Russia, Brazil and 15 other countries.
Scripps Networks is leading in United States, China, Germany, Philippines and 7 other countries.