In terms of market share, AdCentric is clearly lagging behind, losing to Spark Studios in all segments.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 34 other categories.
Spark Studios is leading in Antiques & Collectibles, Basketball, Animation & Comics, Humor and 7 other categories.
AdCentric is leading in most countries, including United States, France, India, Canada and 19 other countries.
Spark Studios is leading in Colombia and Australia.