In terms of market share, AdCentric is clearly lagging behind, losing to StackAdapt in all segments.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 39 other categories.
StackAdapt is leading in Health, Shopping, Clothing, Food & Drink and 6 other categories.
AdCentric is leading in most countries, including United States, India, Canada, Indonesia and 18 other countries.
StackAdapt is leading in Egypt, United Arab Emirates, Spain, Mexico and one other country.