In terms of market share, AdCentric is clearly lagging behind, losing to StackAdapt in all segments.
AdCentric has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Software, Internet & Telecom and 39 other categories.
StackAdapt is leading in Health, Shopping, Clothing, Career & Education and 8 other categories.
AdCentric is leading in most countries, including United States, India, France, Canada and 21 other countries.
StackAdapt is leading in United Kingdom, United Arab Emirates and Morocco.