Market Share by Top Websites

2 In terms of market share, AdCentric is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Total Media has better usage coverage in more websites categories. Including Community & Society, Food & Drink, Finance, News & Media and 2 other categories.

2 AdCentric is leading in Computers Electronics & Technology and Sports.

Geography

1 AdCentric is leading in most countries, including France, Japan, Singapore, Vietnam and one other country.

2 Total Media is leading in Israel, Canada, Hungary and India.