Market Share by Top Websites

1 BOOST SSP is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adcito is clearly lagging behind, losing to BOOST SSP in all segments.

Websites Categories

1 BOOST SSP has better usage coverage in more websites categories. Including Adult, News & Media, Arts & Entertainment, Gambling and 8 other categories.

2 Adcito hasn't got a lead over BOOST SSP in any websites category.

Geography

1 BOOST SSP is leading in most countries, including Japan, United States, China, Mexico and 7 other countries.

2 Adcito is leading in Bulgaria.