Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdClickMedia is clearly lagging behind, losing to Direct/ADVERT in all segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 129 other categories.

2 AdClickMedia is leading in Technology News, Online Marketing, College & University Press, Beauty & Fitness and 29 other categories.


1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 45 other countries.

2 AdClickMedia is leading in United States, India, Indonesia, Brazil and 32 other countries.