Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdClickMedia is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including Sports, Travel, News & Media, Tourism and 44 other categories.

2 AdClickMedia is leading in Arts & Entertainment, Internet & Telecom, Music & Audio, Computer & Electronics and 38 other categories.


1 AdClickMedia is leading in most countries, including India, Indonesia, United Kingdom, Pakistan and 35 other countries.

2 DoubleClick AdExchange is leading in United States, Germany, China, Netherlands and 25 other countries.