Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdClickMedia is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 AdClickMedia has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, News & Media and 93 other categories.

2 DoubleClick AdExchange is leading in Travel, Tourism, Sports, Accommodation & Hotels and 28 other categories.

Geography

1 AdClickMedia is leading in most countries, including India, Indonesia, United Kingdom, Brazil and 44 other countries.

2 DoubleClick AdExchange is leading in Germany, United States, China, Netherlands and 20 other countries.