Market Share by Top Websites

1 Parrable is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdClickMedia is clearly lagging behind, losing to Parrable in all segments.

Websites Categories

1 Parrable has better usage coverage in more websites categories. Including Business & Industry, Shopping, News & Media, Internet & Telecom and 64 other categories.

2 AdClickMedia is leading in Arts & Entertainment, People & Society, Computer & Electronics, Music & Audio and 28 other categories.


1 Parrable is leading in most countries, including China, United States, Netherlands, Russia and 49 other countries.

2 AdClickMedia is leading in India, Indonesia, Argentina, South Africa and 20 other countries.