Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdClickMedia is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 AdClickMedia has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, News & Media and 73 other categories.

2 Platform161 is leading in Business & Industry, Shopping, Travel, Marketing & Advertising and 62 other categories.


1 AdClickMedia is leading in most countries, including India, Great Britain, Canada, Italy and 64 other countries.

2 Platform161 is leading in Netherlands, Sweden, Germany, United States and 24 other countries.