Market Share by Top Websites

1 AdCloud is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Etarget is clearly lagging behind, losing to AdCloud in all segments.

Websites Categories

1 AdCloud has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Sports and 219 other categories.

2 Etarget is leading in Banking, Publications, Poker, Car Rentals and one other category.


1 AdCloud is leading in most countries, including United States, France, Japan, Brazil and 171 other countries.

2 Etarget is leading in Slovakia, Hungary, Czech Republic, Bulgaria and 7 other countries.