In terms of market share, AdCloud is clearly lagging behind, losing to Kelkoo in all segments.
AdCloud has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 28 other categories.
Kelkoo hasn't got a lead over AdCloud in any websites category.
Kelkoo is leading in most countries, including Italy, Netherlands, Norway, Portugal and 4 other countries.
Kelkoo is leading in Italy, Netherlands, Norway, Portugal and 4 other countries.