In terms of market share, AdCloud is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 103 other categories.
AdCloud is leading in News & Media, Soccer, Video Games, Celebrities & Entertainment News and 6 other categories.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, India and 30 other countries.
AdCloud is leading in Spain, Germany, Colombia, Puerto Rico and 2 other countries.