In terms of market share, AdCloud is clearly lagging behind, losing to Open AdExchange in all segments.
AdCloud has better usage coverage in more websites categories. Including News & Media, People & Society, Arts & Entertainment, Sports and 20 other categories.
Open AdExchange is leading in Business & Industry, Shopping, Marketing & Advertising, Real Estate and 17 other categories.
AdCloud is leading in most countries, including Spain, Germany, United Kingdom, Mexico and 5 other countries.
Open AdExchange is leading in Denmark, Sweden, Ukraine, Russia and 4 other countries.