In terms of market share, AdCloud is clearly lagging behind, losing to Open AdExchange in all segments.
AdCloud has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 22 other categories.
Open AdExchange is leading in Marketing & Advertising, Real Estate, Newspapers, Law & Government and 10 other categories.
AdCloud is leading in most countries, including Spain, Germany, France, Uruguay and 4 other countries.
Open AdExchange is leading in Denmark, United States, United Kingdom, Sweden and one other country.