In terms of market share, AdCloud is clearly lagging behind, losing to Open AdExchange in all segments.
AdCloud has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 22 other categories.
Open AdExchange is leading in Shopping, Marketing & Advertising, Real Estate, Newspapers and 15 other categories.
AdCloud is leading in most countries, including Spain, Germany, France, Mexico and 8 other countries.
Open AdExchange is leading in Denmark, Sweden, United Kingdom, Ukraine and 2 other countries.