In terms of market share, AdCloud is clearly lagging behind, losing to Open AdExchange in all segments.
AdCloud has better usage coverage in more websites categories. Including Business & Industry, News & Media, Sports, Tourism and 17 other categories.
Open AdExchange is leading in People & Society, Internet & Telecom, Marketing & Advertising, Career & Education and 16 other categories.
Open AdExchange is leading in most countries, including Denmark, Netherlands, Sweden, Norway and 2 other countries.
Open AdExchange is leading in Denmark, Netherlands, Sweden, Norway and 2 other countries.