In terms of market share, AdCloud is clearly lagging behind, losing to Unicast in all segments.
AdCloud has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 29 other categories.
Unicast is leading in Performing Arts.
AdCloud is leading in most countries, including Spain, Germany, Switzerland, Venezuela and 4 other countries.
Unicast hasn't got a lead over AdCloud in any country.