Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adconion is clearly lagging behind, losing to AdvertServe in all segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Business & Industry, People & Society, News & Media, Shopping and 94 other categories.

2 Adconion is leading in Computer & Electronics, Software, Education, Marketing & Advertising and 38 other categories.


1 AdvertServe is leading in most countries, including United States, Russia, Turkey, Canada and 49 other countries.

2 Adconion is leading in Spain, France, Australia, United Kingdom and 17 other countries.