Market Share by Top Websites

1 Adconion is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Adconion in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Shopping and 61 other categories.

2 Aruba Media Marketing is leading in Arts & Entertainment, Internet & Telecom, News & Media, Sports and 38 other categories.

Geography

1 Adconion is leading in most countries, including United States, Spain, France, Australia and 38 other countries.

2 Aruba Media Marketing is leading in Italy, Czech Republic, Hungary, Ukraine and 3 other countries.