Market Share by Top Websites

1 Adconion is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, CONTEXTin is clearly lagging behind, losing to Adconion in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Internet & Telecom and 105 other categories.

2 CONTEXTin is leading in Consumer Electronics, Lottery, Archives, Music and 3 other categories.

Geography

1 Adconion is leading in most countries, including Australia, United States, Spain, France and 55 other countries.

2 CONTEXTin is leading in Colombia, Belarus, Latvia, Tokelau and one other country.