Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adconion is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Autos & Vehicles and 150 other categories.

2 Adconion is leading in Movies, File Sharing, Makes & Models, Chats & Forums and 12 other categories.

Geography

1 DataXu is leading in most countries, including United States, Brazil, United Kingdom, Spain and 86 other countries.

2 Adconion is leading in Sweden, Ireland, Maldives, Samoa and 2 other countries.