Market Share by Top Websites

1 gumgum is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adconion is clearly lagging behind, losing to gumgum in all segments.

Websites Categories

1 gumgum has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Adult and 173 other categories.

2 Adconion is leading in Law, Products & Shopping, Computer Security, Insurance and 5 other categories.

Geography

1 gumgum is leading in most countries, including United States, United Kingdom, India, Canada and 105 other countries.

2 Adconion is leading in Spain, Sweden, Ecuador and Kenya.