Market Share by Top Websites

1 Adconion is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to Adconion in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Internet & Telecom and 100 other categories.

2 interclick is leading in Universities & Colleges, Technology News, Restaurants & Delivery, Office Products and 10 other categories.

Geography

1 Adconion is leading in most countries, including Spain, Australia, United States, France and 54 other countries.

2 interclick is leading in Hong Kong and Belize.